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Submitting institution
University of the West of England, Bristol
Unit of assessment
3 - Allied Health Professions, Dentistry, Nursing and Pharmacy
Summary impact type
Health
Is this case study continued from a case study submitted in 2014?
No

1. Summary of the impact

One in approximately 600 babies is born with Cleft Lip and/or Palate globally. Stock and Rumsey developed an intervention framework to address the resulting psychological distress suffered by those living with this condition. This framework led to the following impacts: (i) all 16 Cleft Teams in the UK adopted the framework, resulting in improved patient care and service delivery; (ii) the UK’s only national support charity for cleft developed new services, managed by a new full time post, to support adults with Cleft Lip and/or Palate; (iii) global adoption of the framework across more than twenty-five countries resulted in more effective identification and treatment of psychological issues associated with Cleft Lip and/or Palate.

2. Underpinning research

Research by Stock and Rumsey highlighted that patients with cleft lip and/or palate (CL/P) are at risk of a range of poor psychological outcomes such as withdrawn-depressed behaviour, social anxiety and appearance concerns ( R1, G1). They proposed individually tailored face-to-face interventions using a stepped approach that involved delivering psychological care across the lifespan to optimise outcomes. Alongside other findings, the research identified that patients with CL/P require continuous support into adulthood and that there is an urgent need to further understand the influence of race, culture and social grouping on psychological adjustment to cleft. Furthermore, the research also highlighted the additional needs of children and adults from resource-poor countries with CL/P ( R1, G1, G2).

Previous evidence on the benefits of psychological interventions for patients with CL/P was inconclusive. To address this issue, the world’s largest CL/P research program, ‘ The Cleft Collective’, was launched in 2012, funded by the Healing Foundation and Universities and Hospital Trusts based in Manchester and Bristol. As of May 2020, the ‘ The Cleft Collective’ had recruited 9,032 participants from 3,223 families into their programme. Stock, in her role as a Healing Foundation Research Fellow, and Rumsey, were key members of this collaborative programme, which has provided a comprehensive resource of information about living with CL/P ( R2, G1). ‘ The Cleft Collective’ provided the platform for clinicians and researchers to agree a method of measuring psychological adjustment to CL/P in the early years of life ( R3, G1). Led by Rumsey and Stock, in collaboration with clinical psychologists, a comprehensive conceptual framework was established. This included age-appropriate measures such as parent and infant interaction, social anxiety, appearance and psychological well-being ( R3).

Stock led the further development of the framework to understand (i) the psychological support being delivered in clinical practice, and (ii) whether the services provided were adequate from the perspectives of health professionals representing all 16 UK CL/P surgical sites ( R4, G1, G3). The research identified common psychological concerns experienced by individuals and families affected by CL/P, alongside associated risk and protective factors for psychological distress. Additionally, the research proposed a comprehensive understanding of current clinical practice in the UK, and a framework for the standardized assessment of holistic individual and familial wellbeing ( R4). Stock and Rumsey also achieved a UK-wide consensus in the academic and clinical measurements of psychological adjustment in CL/P for patients aged 8 years onward ( R5, G1, G3).

Stock and Rumsey further explored the continuing psychological adjustment and support needs of adults born with CL/P, who would have typically been discharged from the cleft service at the age of 18. They identified a range of new issues related to the workplace, relationships and the heritability of cleft, indicating a need for psychological support in adulthood and continued access to treatment throughout the lifespan ( R6, G3).

Further research has applied the intervention framework to other craniofacial conditions. This includes the first UK-wide study to investigate long-term outcomes in Craniosynostosis ( G4), and a multi-million-dollar, international and multidisciplinary project to address the healthcare burden and psychological adjustment in individuals and families affected by Craniofacial Microsomia ( G5, G6).

3. References to the research

R1 Rumsey, N. and Stock, N. M. (2013) Living with a cleft: psychological challenges, support and intervention. In: Berkowitz, S., ed., (2013) Cleft Lip and Palate: Diagnosis and Management. 3rd ed . Berlin: Springer-Verlag, pp. 907-915. https://www.springer.com/gb/book/9783642307690

R2 Stock, N. M., Humphries, K., St Pourcain, B., Bailey, M., Persson, M., Ho, K.M., Ring, S., Marsh, C., Albery, L., Rumsey, N. and Sandy, J. (2016) Opportunities and challenges in establishing a cohort ctudy: an example from cleft lip/palate research in the United Kingdom. The Cleft Palate–Craniofacial Journal. 53(3), pp. 317-325. https://doi.org/10.1597/14-306

R3 Stock, N. M., Hammond, V., Owen, T., Kiff, J., Shanly, A. and Rumsey, N. (2016) Achieving consensus in the measurement of psychological adjustment to cleft lip and/or palate. The Cleft Palate–Craniofacial Journal. 53(4), pp. 421-426.  https://doi.org/10.1597/15-071

R4 Stock, N. M., Zucchelli, F., Hudson, N., Kiff, J. and Hammond, V. (2020) Promoting psychosocial adjustment in individuals born with cleft lip and/or palate and their families: current clinical practice in the United Kingdom. Cleft Palate-Craniofacial Journal, 57(2), pp. 186-197. www.doi.org/10.1177/1055665619868331

R5 Stock, N. M., Hammond, V., Hearst, D., Owen, T., Edwards, Z., Ridley, M. and Rumsey, N. (2020) Achieving consensus in the measurement of psychological adjustment to cleft lip and/or palate at age 8+ years. The Cleft Palate-Craniofacial Journal. 57 (6), pp. 746-752. https://doi.org/10.1177/1055665619898596

R6 Stock, N. M., Feragen, K.B. and Rumsey, N. (2015) “It doesn’t all just stop at 18”: psychological adjustment and support needs of adults born with cleft lip and/or palate. The Cleft Palate-Craniofacial Journal. 52(5), pp. 543-554. www.doi.org/10.1597/14-178

Evidence of the quality of the supporting research

G1 Rumsey, N. Generation Cleft, The Healing Foundation, 2012 – 2017, £2,397,123.

G2 Rumsey, N. Appearance Matters: Tackling the physical and psychosocial consequences of dissatisfaction with appearance, European Cooperation in Science and Technology (COST Action), 2013 – 2017, £542,635.

G3 Rumsey, N. Funding to support the work of researchers in The Centre for Appearance Research (CAR), The VTCT Foundation, 2017 – 2020, £1,000,000.

G4 Stock, N. Psychological adjustment in individuals born with craniosynostosis and their families, VTCT Foundation UK, 2019 – 2020, £20,644.

G5 Stock, N. (Co-I) Psychosocial Needs in Craniofacial Microsomia and Microtia, Center for Clinical and Translational Research, Seattle Children’s Research Institute, 2018-2019, £10,812.

G6 Stock, N. (Co-PI) Craniofacial microsomia: Accelerating Research and Education (CARE), National Institutes for Health (USA), 2020 – 2025, £2,127,236.

4. Details of the impact

Embedded image

Figure 1. Summary of the impact. Image under (i) is a family from Seattle Children’s Hospital craniofacial routine clinic, (ii) shows the CLAPA Leaver’s Pack, (iii) is from ReSurge International ( https://www.flickr.com/photos/interplast/119428083).

(i) Adoption of the framework by all 16 cleft teams in the UK to improve patient care and service delivery The core set of measures for psychological adjustment developed by Stock in conjunction with key stakeholders ( R1, R3, R4, G1, G2, S1, S2) have been implemented by all 16 UK Cleft Teams to assess all 5-year-olds. The Cleft Teams use these data, alongside the National Minimum Audit protocol, to provide key psychological evidence for intervention ( S1). Furthermore, Stock’s research has led to the formal assessment of the psychological wellbeing of parents across all NHS teams for the first time ( R4, S1).

Clinics at Alderhey and the Royal Manchester Children’s Hospital, for example, have adopted the framework and measures, replacing an existing screening protocol that lacked in relevant areas of psychosocial concerns. Stock and Rumsey’s framework:

‘is now used at the 5-year clinic alongside the nationally agreed minimum audit protocol…to more fully screen their psychosocial needs and to *identify those at risk.*’ ( S2).

The Chair of the Cleft Psychology Clinical Excellence Network (2013-2019) and Consultant Clinical Psychologist highlighted that Stock’s research also provided the foundation for service change for adult patients. The Chair reported, ‘ when an adult returns to the cleft service, rather than being referred straight to a surgeon or a dentist, many cleft teams will [now] schedule a psychology consultation’ ( S3).

(ii) New UK charity services for adults with cleft The UK charity for CL/P (CLAPA) originally focused on services aimed at children, families and young people, with minimal support provided for adults. Stock’s research ( R3, R4, R6) highlighted the psychological distress and on-going support needs of adults with CL/P. Additionally, her research provided a strong evidence base that led CLAPA to secure funding to provide services directed to previously unmet need. As a result, CLAPA established a full-time Adult Services Manager post in 2017 to develop a programme of adult services and put in place one-to-one peer support (accessed by 73 people, as of March 2019) and expand online services ( S4, S5). The Adult Services Manager reported that they had developed multi-modal resources including videos and podcasts (959 views and 1456 plays, respectively, as of October 2020) ( S5). Furthermore, young adults transitioning from routine care are now supported with a UK-wide ‘Leaver’s Pack’ (distributed since January 2020) to address their common queries and concerns and provide information on how to access services going forward. Adults using the services reported that they felt more confident visiting the GP or dentist and understood more about cleft treatment options ( S5). A service user with CL/P stated that the new support CLAPA provides, ‘ helped us to build a community and get adults the help they need’ ( S6).

(iii) Global adaptation of the framework for patient benefit Rumsey and Stock adapted their intervention framework for use worldwide by applying a three-tiered approach. Tier 1 facilitates teams in countries with minimal resources to explore patient-centred outcomes, while Tier 3 allows teams from the best resourced countries to comprehensively assess patient-centred outcomes, audit practice and share data worldwide. Furthermore, in 2017 Rumsey and Stock trained 468 health professionals from 15 disciplines in 26 countries in how to identify and address psychological issues in their patients using the tiered measures and intervention framework ( S7).

The former Chief Co-ordinator of the Cleft and Craniofacial Centre, Sri Ramachandra University, India, which treats over 1000 young people each year, said that ‘ the tiered measures … are helping to promote patient-centred care in developing countries especially’ ( S7). She further stated that the training provided by Rumsey and Stock in 2017 ‘ has made a positive difference to the way [attendees] work, focusing more on [the] patients’ perspective in making treatment decisions’ ( S7).

Stock’s framework and measures have also influenced both prenatal services and adult-led services in The Netherlands ( S8). The Amsterdam University Cleft Team now includes counselling in prenatal consultations to help communicate the diagnosis appropriately and provide support to parents ( S8). A Professor of the Amsterdam University Cleft Team, who is the current President of the European Cleft Palate Craniofacial Association, reported that Stock’s research ‘ has improved the way parents received information about the cleft once it was diagnosed during the 20-week ultrasound’ ( G2, S8).

Stock’s framework has also been applied in the care of patients with other craniofacial conditions. The Associate Professor of Paediatrics at the Seattle Children’s Hospital and University of Washington School of Medicine drew on Stock’s work from 2014, which provided an evidence base for practice ( S9). Expected psychological outcomes are now discussed for the first time with new families with young infants diagnosed with Craniofacial Microsomia ( G5- G6, S9).

5. Sources to corroborate the impact

S1 Testimonial from Professor Emeritus of Orthodontics, Inaugural Dean of Health Services, Former Principal Investigator of The Cleft Collective, University of Bristol

S2 Testimonial from Clinical Psychologist, Alder Hey Children’s NHS Trust

S3 Testimonial from Consultant Clinical Psychologist at South Wales Cleft Team, Chair of Psychology Clinical Excellence Network of the Craniofacial Society of Great Britain and Ireland (CEN) 2013-2019

S4 Testimonial from the CEO of Cleft Lip and Palate Association (CLAPA)

S5 Testimonial from Adult Services Co-ordinator at Cleft Lip and Palate Association (CLAPA)

S6 Testimonial from adult with cleft and volunteer with Cleft Lip and Palate Association (CLAPA)

S7 Testimonial from the Chief Co-ordinator, Cleft and Craniofacial Centre, Sri Ramachandra University, Chennai, India

S8 Testimonial from Professor, Cleft Palate Team Amsterdam, University of Amsterdam

S9 Testimonial from Associate Professor of Paediatrics, Seattle Children’s Hospital

Submitting institution
University of the West of England, Bristol
Unit of assessment
3 - Allied Health Professions, Dentistry, Nursing and Pharmacy
Summary impact type
Health
Is this case study continued from a case study submitted in 2014?
No

1. Summary of the impact

Osteoarthritis (OA) affects over 300 million people globally. Research led by Professor Nicola Walsh contributed to the development of an exercise and education intervention facilitating self-management of OA called ESCAPE-pain. In the UK, the intervention was recommended in National Institute for Health and Care Excellence (NICE) Guidelines (CG177) and has been implemented both nationally and internationally across clinical and community settings. ESCAPE-pain resulted in demonstrable benefits for patients, NHS cost savings and reduced pressure on clinical services. An online version of the intervention became an integral part of the NHS care pathway, enabling wider patient access and reduced face-to-face delivery; this became critical, in particular, during the NHS response to COVID-19, as clinical provision continued despite in-person restrictions.

2. Underpinning research

OA is a leading cause of disability and source of societal cost in older adults, affecting approximately 8,750,000 people in the UK. OA causes pain, reduced function and decreased quality of life. The condition most often causes problems in the knees (approximately 4,110,000 people affected) and hips (approximately 2,460,000 people affected). Prof Walsh (University of the West of England), in collaboration with Prof Hurley (St George’s University of London/Kingston), devised a series of interventions that integrate self-management and coping strategies with an exercise regimen. During this longstanding collaboration, Walsh contributed to the study design, development of patient materials, data acquisition and analysis ( R1- R6). Her research contribution was recognised through an Individual Arthritis Research UK Career Development Fellowship (2011-2016) ( G1, R3- R6).

In 2007, Walsh and Hurley developed the Enabling Self-management and Coping with Arthritic Pain using Exercise ( *ESCAPE-pain (knee)*) intervention ( R1- R3). Along with the aforementioned contributions, Walsh led the physiotherapy training to deliver the intervention ( R2). The ESCAPE-pain (knee) research demonstrated benefits in reducing patient pain, improving physical function, mental health and quality of life compared to usual physiotherapy ( R2) and continued GP-led management ( R1, R3, R4, G1). At six months post-intervention, participants on the intervention arm demonstrated a clinically meaningful difference in function, which was comparable to that achieved by traditional pharmacological management ( R1). Additionally, patients gained significant clinical benefits in mental health, pain, and self-efficacy for exercise outcome measures ( R1). In comparison with traditional outpatient physiotherapy for chronic knee pain, ESCAPE-pain (knee) showed improvements in clinical outcomes and cost effectiveness ( R1- R3, G1). Furthermore, long-term follow-up studies (2.5 years post-intervention) demonstrated that participants retained better physical function, lower community-based health care costs, medication costs, and total health and social care costs compared with usual primary care led GP treatment ( R3, G1).

In 2011, the intervention was extended to include hip pain management ( ESCAPE-pain (hip)) ( R4, G1, G2). Walsh led on developing the funding application and delivering the staff training on the feasibility study ( R4, G1, G2). ESCAPE-pain (hip) was found to be feasible, acceptable, clinically beneficial and easily implemented into a primary healthcare facility over a reduced number of sessions (a net reduction of 20%) ( R4, G1, G2). Subsequently, Walsh and Pearson undertook work to develop a prototype online version of ESCAPE-pain, enabling this innovation to reach a larger number of patients ( R5, G3).

To meet the needs of patient populations affected by multiple joint OA, Walsh led a team from UWE (Palmer, Cramp, Thomas, Phillips) to investigate the effectiveness of an exercise and self-management programme Facilitating Activity and Self-Management of Arthritis (FASA) ( R6, G4). Based on ESCAPE-pain, this new intervention was designed to support those with knee, hip and lower back pain. Walsh was the chief investigator on the randomised control trial of the clinical and cost effectiveness of FASA ( R6, G1, G4). This intervention resulted in better patient function at six months compared to those receiving continued GP-led management alone ( R6, G4).

3. References to the research

R1 Hurley, M., Walsh, N., Mitchell, H., Pimm, J., Patel, A., et al. (2007) Clinical effectiveness of a rehabilitation program integrating exercise self-management and active coping strategies for chronic knee pain: A cluster randomized trial. Arthritis Care and Research 57 (7), pp. 1211-1219. https://doi.org/10.1002/art.22995

R2 Jessep, S., Walsh, N., Ratcliffe, J., Hurley, M. (2009) Long-term benefits and costs of an integrated rehabilitation programme compared with out-patient physiotherapy for chronic knee pain. Physiotherapy 95, pp. 94-102. https://doi.org/10.1016/j.physio.2009.01.005

R3 Hurley, M., Walsh, N., Mitchell, H., Nicholas, J., Patel, A. (2012) Long term outcomes and costs of an integrated rehabilitation program for chronic knee pain: A pragmatic, cluster randomized control trial. Arthritis Care and Research 64(2), pp. 238-247. https://doi.org/10.1002/acr.20642

R4 Bearne, L., Walsh, N., Jessep, S., Hurley, M. (2011) Feasibility of an Exercise-Based Rehabilitation Programme for Chronic Hip Pain. Musculoskeletal Care. https://doi.org/10.1002/msc.209

R5 Pearson, J., Walsh, N., Carter, D., Koskela, S., Hurley, M. (2016) Developing a web-based version of an exercise-based rehabilitation programme for people with chronic knee and hip pain: A mixed methods study. Journal of Medical Internet Research 5(2): e67. https://doi.org/10.2196/resprot.5446

R6 Walsh, N., Jones, L., Phillips, S., Thomas, R., Odondi, L., Pollock, J., Palmer, S., Cramp, F., Salmon, V., Hurley, M. (2020) Facilitating Activity and Self-management for people with Arthritic knee, hip or lower back pain (FASA): A cluster randomised controlled trial. Musculoskeletal Science and Practice, 50, 102271. https://doi.org/10.1016/j.msksp.2020.102271

Evidence of the quality of the supporting researchG1 Walsh, N. Developing effective, deliverable and affordable models of care for the management of chronic knee pain and osteoarthritis within a community setting, Arthritis Research UK, 2011 – 2015, £345,822.

G2 Walsh, N. Effective physiotherapy management of hip osteoarthritis: a preliminary study, Physiotherapy Research Foundation, 2005 – 2006, £39,351.

G3 Walsh, N. Helping more people to ESCAPE-pain: Early development of an online exercise-based rehabilitation programme for people with chronic knee and hip pain, Arthritis Research UK, 2014, £1,967.

G4 Walsh, N. Exercise and self-management for people with chronic musculoskeletal pain and osteoarthritis. A study of clinical and cost-effectiveness, Physiotherapy Research Foundation, 2011 – 2014, £249,999.

4. Details of the impact

Embedded image

Figure 1. Impact of the interventions

Adoption of the ESCAPE-pain intervention into evidence-based guidelinesWalsh’s research ( R1- R3) provided compelling evidence for ESCAPE-pain (knee) clinical efficacy, cost-effectiveness, acceptability to patients and the beneficial impact on the wider healthcare system in the long-term. This led to the inclusion of ESCAPE-pain (knee) in the NICE guidelines (CG177) for lower limb OA in 2014 ( S1, p143-145). The NHS has recognised the patient benefits of ESCAPE-pain (knee&hip), naming it in their Long-Term Plan to redesign patient services ( S2). The NHS will expand availability of the online version of ESCAPE-pain (knee&hip) to improve access to planned care ( S2, p73).

Patient benefit and cost savings to the NHS ESCAPE-pain (knee) ( R3) was one of only seven interventions for musculoskeletal conditions identified by Public Health England (PHE) in 2017 as producing significant savings for the NHS. PHE reported that each GBP1 spent on ESCAPE-pain (knee) led to a GBP5.20 return on investment, and estimated the net savings per patient at GBP1,309.78 ( S3, p24). The Academic Health Science Networks (AHSNs), led by South London in partnership with Versus Arthritis, drove the implementation of ESCAPE-pain (knee&hip) across the UK ( S4), delivering it in approximately 300 locations between 2017-2019, with approximately 20,000 participants receiving the intervention ( S5). Based on PHE’s estimated net saving per person, the intervention has saved the NHS approximately GBP26,200,000.

ESCAPE-pain (knee&hip) ( R4, R5) interventions were included in the NIHR ‘ Moving Forward’ review on ‘ *Important current and impactful musculoskeletal (MSK) research.*’ The review was published in 2018 for NHS Clinical Commissioning Groups, local authorities and Sustainability and Transformation Partnerships to support implementation of best practice in MSK services ( S6, p2). ESCAPE-pain (knee&hip) has become an integral part of the NHS care pathway for people with MSK conditions ( S6, p12). The ‘Moving Forward’ review states ‘ It saves money for the NHS as it reduces GP consultations, medical referrals and investigations like X-rays and MRI scans. In addition, participants take fewer pain killers’ ( S6, p26). In recognition of the innovation, ESCAPE-pain (knee&hip) was awarded the MSK Care Initiative of the Year in the Health Service Value Awards 2020 ( S5).

In the West of England AHSN, ESCAPE-pain (knee&hip) was made available in two formats. The first was free of charge to patients, delivered in healthcare or council settings by physiotherapists. The second format was delivered at a small charge to patients by exercise professionals in leisure centres ( S7). The training of non-healthcare professionals in leisure centres and community facilities formed part of early developmental work by Walsh in her Arthritis UK Career Development Fellowship ( S8). As of November 2019, the Health Innovation Network (AHSN South London) has trained almost 400 fitness instructors to become ESCAPE-pain (knee&hip) programme facilitators, who are in turn delivering the intervention in multiple non-NHS sites across the UK, benefiting over 4,000 people ( S9). Evaluation of leisure centre-based provision in the West of England demonstrated improvements in patients’ self-management skills and reduced GP visits post-intervention, reducing pressure on healthcare staff and services ( S10, p48).

International adaptation and adoption of the interventionsThe Health Authority of Hong Kong translated and culturally adapted the ESCAPE-pain (knee&hip) and FASA interventions ( S11) for delivery to the Hong Kong Chinese population. Known locally as the Integrated Self-Management and Exercise Programme (ISEP), the intervention was implemented into the knee OA care pathway in three large hospitals within the Health Authority in 2018. To facilitate implementation, Walsh was invited by the Health Authority to deliver three days’ training to 50 physiotherapists ( S11). As of October 2020, 1,162 patients with knee OA have received the intervention, and have demonstrated clinically significant improvements in pain, function, quality of life and ability to self-manage. The ISEP intervention was recommended by the physiotherapy unit to the Hong Kong Health Authority for wider implementation across the Territory and was piloted in two further centres in 2019 ( S11).

International online resource during COVID-19As a response to the COVID-19 situation, provision of the online version of ESCAPE-pain (knee&hip) has become a priority. The Joint Effort Initiative Implementation Group endorsed by Osteoarthritis Research Society International (OARSI), developed an online repository for healthcare professionals worldwide seeking to access and signpost patients with OA to remote, high-quality programmes that do not require face-to-face contact ( S12). ESCAPE-pain features prominently in this repository providing programmes for knee, hip and chronic low back pain ( S12, p4).

5. Sources to corroborate the impact

S1 National Institute for Health and Care Excellence (2014) Osteoarthritis: care and management in adults. Clinical guideline CG177. Available from: www.nice.org.uk/guidance/cg177/evidence/full-guideline-pdf-191761311 see pp. 143-145 S2 NHS (2019) NHS Long-Term Plan. London: NHS. Available from: www.longtermplan.nhs.uk see p. 73 S3 Public Health England (2017) Return on investment of interventions for the prevention and treatment of musculoskeletal conditions. Final Report. London: Crown Publications. Available from: www.gov.uk/government/publications/musculoskeletal-conditions-return-on-investment-tool See p. 24 S4 Versus Arthritis (2019) *Escape Pain the story of scale up. A developmental evaluation report [online]. Chesterfield: Versus Arthitis. Available from: https://www.versusarthritis.org/media/14672/escape-pain-the-story-of-scale-up-2019.pdf S5 HSJ (2020) HSJ value awards 2020: MSK initiative of the year. HSJ [online]. 04 September. Available from: https://www.hsj.co.uk/hsj-value-awards/hsj-value-awards-2020-msk-care-initiative-of-the-year/7028300.article S6 NIHR Dissemination Centre (2018) Moving Forward: Physiotherapy for Musculoskeletal Health and Well-being [online]. Available from: https://content.nihr.ac.uk/nihrdc/themedreview-02995-MF/Moving-Forward.pdf See p. 2, p. 12, p. 26 S7 Supporting impact data from ESCAPE-pain Programme Manager at the West of England Academic Health Science Network. S8 ESCAPE (2020) Real world evidence. Available from: https://escape-pain.org/about-escape/evidence S9 Health Innovation Network (2019) ESCAPE-pain trains 1000 trainers. Available from: https://healthinnovationnetwork.com/insight/1000-trainers/ S10 Moule, P., Mitchell, M., Lockyer-Sheppard, R. Lockyer, L. (2018) Evaluation of ESCAPE Pain, Commissioned by the West of England Academic Health Science Network. See p. 48. S11 Supporting impact statement from Physiotherapist at Prince of Wales Hospital, Hong Kong S12 Osteoarthritis Research Society International (2019) JEI COVID Repository Osteoarthritis Management Programmes. Available from: https://www.keele.ac.uk/pcsc/research/impactacceleratorunit/oamps/JEI%20COVID-19%20repository.pdf See p. 4.

Submitting institution
University of the West of England, Bristol
Unit of assessment
3 - Allied Health Professions, Dentistry, Nursing and Pharmacy
Summary impact type
Technological
Is this case study continued from a case study submitted in 2014?
No

1. Summary of the impact

UWE’s research in chromatography has impacted upon both patient safety in hospitals and on drug development in pharmaceuticals. For patient safety, new tests developed at UWE have allowed clinicians across the UK and Europe to dose and monitor blood levels of toxic antibiotics streptomycin (for multi-drug resistant tuberculosis), and colistin (a drug of last resort for sepsis). Unmonitored, streptomycin can cause permanent hearing and balance loss, and colistin can damage renal function. For drug development, GlaxoSmithKline has adopted UWE’s chromatographic techniques allowing identification of potentially dangerous impurities in drug preparations, increasing the speed of drug development via applying high throughput analysis and reducing running costs.

2. Underpinning research

Professor McCalley researches the microscopic-level interactions that cause mixtures to separate out in high performance liquid chromatography (HPLC). HPLC is widely used for chemical analysis, but a limited understanding of its principles meant wasteful trial-and-error approaches in developing new tests. As a result of McCalley’s research into reversed-phase (RPLC) and hydrophilic interaction (HILIC), hard-to-analyse compounds can now be measured, and, methods for the analysis of new drugs targeted and rapidly optimised. As a result of his work, McCalley was recognised as one of the world’s 100 most influential analytical scientists by the online journal The Analytical Scientist in 2015 and 2019.

**Improving the speed and effectiveness of drug separation (2000-2010)**In 2010, McCalley systematically reviewed the previous decade of his own and others’ experimental findings related to the difficulties associated with using RPLC to analyse basic compounds (over 70% of pharmaceuticals are basic) ( R1). He discussed the influence of experimental parameters, such as temperature and particle morphology, on the quality of separations, and most importantly, he offered methodological approaches to improve separation quality ( R1). This research offered optimisation of tests for drugs in biological fluids and for impurities in pharmaceutical preparations, by improving test speed, resolution and cost effectiveness. McCalley’s research on one common experimental parameter – column overloading – underpinned his development of new methods for precise measurement ( R1). These new methods have had important applications in assessing impurities in pharmaceuticals, which can be difficult to resolve due to their similarity to the Active Pharmaceutical Ingredient (API). Impurities can lead to undesirable side effects of the formulation and a lack of standards had previously prevented their quantitation. McCalley’s work with Russell gave insights into the properties of charged aerosol detection (CAD). Its performance as a universal detector, provided evidence of its use in impurity analysis ( R2, G1), making quantitation possible without the use of standards; impurity levels in candidate drug formulations can now be assessed against regulatory requirements.

Establishing methods for analysis of highly water-soluble drugs (2010-present) McCalley has also demonstrated HILIC’s applicability in analysing highly water-soluble drugs, which are difficult to analyse by RPLC. RPLC gives undesirably low and overlapping values of the time taken for a drug to pass through the separation column of the instrument (the ‘retention time’) ( R3, G2). By contrast, HILIC gives ideal and distinct retention time values, characteristic of each drug, allowing separation and quantification. McCalley has investigated the effect of multiple physical parameters that affect the retention time, including adsorption, partition and ion-exchange, allowing the method to be manipulated to suit analysis of hard-to-analyse drugs. McCalley’s studies have increased the speed of HILIC analyses using higher temperatures, smaller particle size columns, and superficially porous stationary phases ( R4, G3, R5, G2). McCalley and Heaton also demonstrated ways to improve the robustness of HILIC when analysing complex samples while still providing sufficient throughput within a reasonable clinical timeframe ( R6, G3). McCalley and his team transferred the knowledge of the new methodologies to hospital-based staff by working alongside them at the Antimicrobial Reference Laboratory (ARL) based at Southmead Hospital in Bristol, to improve the clinical testing of antibiotics.

3. References to the research

R1 McCalley, D. (2010) The challenges of the analysis of basic compounds by high performance liquid chromatography. Journal of Chromatography A. 1217, pp. 858-880. https://doi.org/10.1016/j.chroma.2009.11.068

R2 Russell, J., Heaton, J., Underwood, T., Boughtflower, R. and McCalley, D. (2015) Performance of charged aerosol detection with hydrophilic interaction chromatography. Journal of Chromatography A. 1405, pp. 72-84. https://doi.org/10.1016/j.chroma.2015.05.050

R3 McCalley, D. (2017) Understanding and manipulating the separation in hydrophilic interaction liquid chromatography-a review. Journal of Chromatography A. 1523, pp. 49-71. https://doi.org/10.1016/j.chroma.2017.06.026

R4 Heaton, J. and McCalley, D. (2016) Some factors that can lead to poor peak shape in hydrophilic interaction chromatography, and possibilities for their remediation. Journal of Chromatography A. 1427, pp. 37-44. https://doi.org/10.1016/j.chroma.2015.10.056

R5 McCalley, D. (2018) A study of the analysis of acidic solutes by hydrophilic interaction chromatography. Journal of Chromatography A. 1534, pp. 64-74 https://doi.org/10.1016/j.chroma.2017.12.045

R6 Heaton, J., Smith, N., McCalley, D. (2019) Retention characteristics of some antibiotic and anti-retroviral compounds in hydrophilic interaction chromatography using isocratic elution, and gradient elution with repeatable partial equilibration. Analytica Chimica Acta. 1045, pp. 141-151. https://doi.org/10.1016/j.aca.2018.08.051

Evidence of the quality of the supporting research

G1 McCalley, D. Development of Generic methods for the analysis and purification of polar compounds by high performance liquid chromatography, EPSRC, 2012 – 2017, £95,443 (including industrial partner contribution).

G2 McCalley, D. Study of the mechanism of retention and peak shape of charged compounds in hydrophilic interaction chromatography, Agilent Technologies, 2015 – 2020, £32,000.

G3 McCalley, D. Investigation of the separation mechanism in hydrophilic interaction chromatography, EPSRC, 2012 – 2014, £151,902.

4. Details of the impact

Embedded image Figure 1. Summary of impact on A) monitoring of toxic antibiotics streptomycin and colistin and B) safe drug development. Processes are shown before and after McCalley’s research.

**Improving patient safety through laboratory tests to monitor toxic antibiotics (2013-2020; figure 1A)**Multi-drug resistant (MDR) bacterial infection is a growing issue in Europe and the UK as the region is seeing the highest rate of incidence of MDR-tuberculosis ( S1, S2). Outbreaks can lead to thousands of MDR infections across the UK annually ( S1). There are few, highly toxic, drug options for the treatment of MDR infections. Drug testing, developed by McCalley ( R6) and conducted at the Antimicrobial Reference Laboratory (ARL) allows clinicians to monitor levels of toxic drugs in samples of patient blood, optimising efficacy against the pathogens and minimising the toxicity risk ( S1).

McCalley and his team worked with ARL to develop tests for the drugs streptomycin and colistin ( S3). Streptomycin treats tuberculosis but has a narrow therapeutic window – too little is ineffective while too much causes permanent hearing and balance loss (figure 1A); and it can only be used safely if monitored ( S1). Before McCalley’s work with ARL, streptomycin could only be tested at a US laboratory, making turnaround times impractical for UK and EU patients and preventing safe use of this important drug ( S3). Drawing on his research into the mechanisms underlying HPLC separation ( R1), McCalley developed the sole commercial test for streptomycin in Europe now used by ARL. The lead Consultant in Infection and Professor of Antimicrobial Therapeutics at North Bristol NHS Trust, said ‘ without this new assay [test], we would struggle to use streptomycin safely’ ( S1). As the only European-based lab with these capabilities, ARL ‘ has seen a significant year-on-year growth in use of the service’ ( S3).

Previously, tests for colistin, which is used to treat sepsis, could not differentiate between the active and non-active form of the drug (figure 1A), leading to over-estimations of the active form and under-dosing of patients ( S1). Under-dosing with colistin in the first days of hospitalisation leads to poor efficacy, while over-dosing can permanently damage renal function ( S3). The new liquid chromatography mass spectrometry (LC-MS) test developed by UWE ‘ far out-performed the bioassay [test] used previously due to improved specificity for the active form’ said the then Head of the ARL ( S3). It is comparable to tests used internationally, allowing ‘ clinical staff to optimise patient prescribing in the context of published evidence” said the Consultant in Infection and Professor of Antimicrobial Therapeutics ( S1). The Consultant added:

with this improved LC-MS test, we can now use colistin more effectively and more safely in last resort situations’ and ‘ in my opinion monitoring of colistin by LC-MS is essential to its use, and is leading to better outcomes for sepsis patients suffering multi-drug resistant infection’ ( S1).

This is particularly significant given that rates of colistin use are rising in acute care (66% increase since 2016-2017) ( S4).

The laboratory tests McCalley developed provide the basis for a monitoring service helping clinicians and improving patient care throughout Europe by administering safely toxic (streptomycin and colistin) and last-resort (colistin) antibiotics targeted at MDR infections. ARL is the largest provider of antimicrobial Therapeutic Drug Monitoring in the UK and over 240 laboratories using this service across the UK and Europe. ARL tests 10-15 colistin and 5-10 streptomycin samples per week at GBP120 per sample ( S3), resulting in revenue of approximately GBP125,000 per year.

**Safe drug development at GlaxoSmithKline (GSK): reducing cost and improving speed (2013-2020; figure 1B)**Approval and launch of a new medicine from drug discovery takes on average 9.5-15 years ( S5). Drug discovery starts with screening of between 5,000-10,000 compounds out of which typically only 5 make it to Phase 1 clinical trials. GSK Pharmaceutical core annual R&D investment was GBP2,500,000,000 in 2014, 29% of this spent on early-stage research (drug discovery). The strategic aim of GSK was to improve the proportion of high-quality early drug candidates that progress to clinical development, and to reduce the time and cost involved ( S5).

Collaboration with McCalley enabled GSK to apply HILIC as one of the HPLC procedures used to solve pharmaceutical separation problems in early stage research in identifying impurities in the active pharmaceutical ingredient as well as the preparative separation of pure product from cruder mixtures (figure 1B). McCalley’s work showed that HILIC could be used as an analytical process, and also scaled up to allow larger quantities of material to be purified ( S6, R2- 6). With a shorter, more effective screening process, and simpler scale-up for purification than previously, GSK have reduced their turnaround times and the number of screening rounds required to find optimum analysis conditions. The Head of UK Purification at GSK said their use of McCalley’s methods have led to:

approximately a 50% reduction in the running costs of finding suitable separations for scale-upand that they ‘speed up the processes required to discover new active chemical entities’ ( S6, R3, R4).

McCalley also demonstrated that HPLC CAD could replace GSK’s previous method for assessing the solubility of new molecules ( R2). GSK adopted the CAD system as the universal detector for drug solubility measurements, which now produces data for hundreds of compounds per week. The Head of UK Purification describes the performance as ‘ an order of magnitude increase on our previous capacity’. In contrast to its predecessor, the CAD system is ‘ robust and easy to operate, allowing quantification of structurally diverse compounds, most importantly in a high throughput fashion’ ( S6, R2). The data from the CAD system allows GSK chemists to rank candidate drugs and identify issues at early stages of development, described as ‘ reducing attrition rates and speeding up the process toward candidate [drug] selection with obvious attendant cost savings’ ( S6).

5. Sources to corroborate the impact

S1 Supporting impact data from Consultant in Infection and Professor of Antimicrobial Therapeutics at North Bristol NHS Trust.

S2 World Health Organisation (WHO) (2017) Annex 4 TB burden estimates, notifications and treatment outcomes for individual countries and territories, WHO regions and the world [online] Geneva: World Health Organisation. Available from: https://www.who.int/tb/publications/global_report/gtbr2017_annex4.pdf?ua=1 [Accessed 18 November 2019].

S3 Supporting impact data from Consultant Clinical Scientist and Head of the Antimicrobial Reference Laboratory, Southmead Hospital, Bristol.

S4 Public Health England (2018-2019) English Surveillance Programme for Antimicrobial Utilisation and Resistance (ESPAUR) Report. Available from: https://assets.publishing.service.gov.uk/government/uploads/system/uploads/attachment_data/file/843129/English_Surveillance_Programme_for_Antimicrobial_Utilisation_and_Resistance_2019.pdf.

S5 GSK (2014) GSK Annual Report 2014, pp. 26-27. Available from: https://www.gsk.com/media/2710/gsk-annual-report-2014-interactive.pdf

S6 Supporting impact data from Head of UK Purification, GlaxoSmithKline Research and Development Limited.

Submitting institution
University of the West of England, Bristol
Unit of assessment
3 - Allied Health Professions, Dentistry, Nursing and Pharmacy
Summary impact type
Technological
Is this case study continued from a case study submitted in 2014?
No

1. Summary of the impact

Halitosis, or unpleasant odour in the breath, impacts nearly a third of the population worldwide. Its effects include negative psychological impact and reduced quality of life. UWE’s research in halitosis resulted in (i) the development and launch of a new oral care technology; (ii) the development and launch of a reformulated oral-care product with new, evidence-based claims; (iii) repurposing an existing technology to healthcare via robust validation and identifying unique features for oral care applications leading to time and cost savings in repurposing the technology and accelerating the time to market through bringing healthcare providers together; and (iv) improving patient diagnosis, classification and treatment.

2. Underpinning research

Halitosis, or oral malodour, is a common condition affecting about one third of the population worldwide (NICE 2019). Its potential complications include reduced self-confidence, social stigma, embarrassment, social isolation, anxiety and depression. Oral malodour is caused by volatile organic compounds (VOCs), 90% of which originate from bacteria in the mouth. Oral malodour is considered a hallmark of gum disease and VOCs are increasingly recognised as an indicator for a range of diseases including cancer, rheumatoid arthritis and Diabetes Mellitus. Understanding the mechanisms behind oral VOC production in both healthy and disease states has underpinned the invention of non-invasive systems that can detect VOC profiles that are indicative of a disease state. It has also supported the development of comprehensive oral care products. In collaboration with industry and academia, Dr Saad has conducted research and clinical trials to develop better oral care for people with oral malodour. Initial research on oral VOCs was led by Dr Saad ( R1- 6, G1- 10) and Emeritus Professor Greenman ( R1- 6, G2, G4, G7). Subsequently, Dr Saad initiated new research with Professor Varadi on the VOCs in type 2 diabetic patients ( G6, G9, G10).

Improving the utility of the organoleptic intensity scale for measurement, characterisation and standardisation of oral malodourHalitosis is traditionally investigated by organoleptic breath assessment using a 0-to-5 scale. Saad’s research demonstrated that this scale is exponential, rather than linear, which changed the way clinical trials are designed for testing the efficacy of anti-odour agents ( R1, G1- 10).

Integrated oral VOCs testing through the use of a novel in vitro biofilm model and selected-ion flow-tube mass spectrometry (SIFT-MS) Saad’s research led to the development of an in vitro flat-bed biofilm model (R2- 4, G2- 10), which uses oral mixed culture samples obtained from participants, inoculated onto a cellulose matrix perfused with a saliva-like medium. Real-time, continuous monitoring showed that the model maintains a dynamic equilibrium that is comparable to real mouth conditions for a number of weeks ( R4). The model enables the study of various oral formulations/treatment approaches to reduce oral malodour, which is not possible to investigate in a clinical trial alone. The flat cellulose matrix has a tongue-like surface, which allows the efficacy of malodour products to be compared ( R3, R4). Saad combined this new in vitro model and SIFT-MS (SyftTM Technologies, New Zealand) technology for the measurement of VOCs. This allowed direct comparison of parameters obtained from the model following administration of various oral formulations with those measured in vivo ( R2- R4).

Expansion of VOC detection to clinical trialsSaad combined the in vitro testing environment and organoleptic analysis with clinical studies to test the efficacy of (i) a sonic tongue brush ( R5, G8) and (ii) a Dual Zinc plus Arginine toothpaste formulation on halitosis ( R6, G9). These studies were conducted with the involvement of human participants as part of randomised clinical trials designed and conducted by Saad.

3. References to the research

R1 Greenman, J., Duffield, J., Spencer, P., Rosenberg, M., Corry, D., Saad, S., Lenton, P., Majerus, G., Nachnani, S. and El-Maaytah, M. (2004) Study on the organoleptic intensity scale for measuring oral malodour. Journal of Dental Research. 83(1), pp. 81-85 https://doi.org/10.1177%2F154405910408300116

R2 Greenman, J., McKenzie, C., Saad, S., Wiegand, B. and Zguris, J.C. (2008) Effects of chlorhexidine on a tongue-flora microcosm and VSC production using in vitro biofilm perfusion model. Journal of Breath Research 2(4);046005 https://doi.org/10.1088/1752-7155/2/4/046005

R3 Saad, S., Hewett, K. and Greenman, J. (2012) Effect of mouth-rinse formulations on oral malodour processes in tongue-derived perfusion biofilm model. Journal of Breath Research 6(1);016001 https://doi.org/10.1088/1752-7155/6/1/016001

R4 Saad S, Hewett K. and Greenman J. (2013) Use of an in vitro flat-bed biofilm model to measure biologically active anti-odour compounds. Applied Microbiology and Biotechnology 97(17), pp. 7865-7875 https://doi.org/10.1007/s00253-013-5084-6

R5 Saad, S, Gomez-Pereira, P, Hewett, K, Horstman, P, Patel, J and Greenman, J. (2016) Daily reduction of oral malodor with the use of a sonic tongue brush combined with an antibacterial tongue spray in a randomized cross-over clinical investigation. Journal of Breath Research 10(1), pp. 13-16. https://doi.org/10.1088/1752-7155/10/1/016013

R6 Saad S., Fitzgerald M., Hewett K., Greenman, J., Vandeven, M., Trivedi, H.M. and Masters, J.G. (2018) Short- and long-term effects of a dentifrice containing dual zinc plus arginine on intra-oral halitosis: improvements in breath quality. Journal of Clinical and Experimental Dentistry. 29, pp. A46-54 https://uwe-repository.worktribe.com/output/5464239

Evidence of the quality of the underpinning researchG1 Saad, S. Funding for Odour judge assessment Continuous Professional Development (CPD) programmes, GABA International, 2010 – 2013, £56,000; MEDA Manufacturing GmBH, 2013, £13,700. G2 Greenman, J. Breath Trail, Healthcare Brands International, 2009, £27,500 . G3 Saad, S. In vitro perfusion biofilm model to study the anti-malodour effects of oral formulation, Johnson & Johnson Consumer & Personal Products Worldwide, 2012, £28,777. G4 Greenman, J. In vitro modelling of tongue microbial biofilms and their response to treatments, EPSRC, 2013, £95,148. G5 Saad, S. In vitro study on the Effects of Agent Formulations on Oral Malodour Parameters and Tongue Microbes Compared with Control, Helperby Therapeutics Group Limited, 2015, £47,840. G6 Saad, S. Diabetic foot and breath analysis, Avon Primary Care Research Collaborative (now NHS Bristol), 2017, £25,406 G7 Greenman, J. In vitro perfusion biofilm models for testing toothpaste formulations: Comparison of two unknown toothpaste test compounds (A and B) with placebo, GABA International, 2009, £52,364; Saad, S. Clinical Study on the Breath Freshening Effects of Oral Formulations, GABA International, 2011, £44,690. G8 Saad, S. Development of in vitro biofilm model to study effects of mechanical, chemical and photodynamic devices against oral malodour, Phillips Research Laboratories, 2012 – 2014, £167,100; Saad, S. Cumulative reduction of oral malodour by a sonic tongue brush with active fluid flow deliver, Phillips Research Laboratories, 2013 – 2015, £130,500. G9 Saad, S. Study of tongue microbiology and oral malodour, Colgate-Palmolive, 2011, £35,000; Saad, S. The effects of oral formulations on oral malodour parameters, saliva and tongue microbiology, Colgate-Palmolive, 2014, £126,430; Saad, S. The effects of Zn-containing toothpaste on oral malodour and on oral microbiology, Colgate-Palmolive, 2015, £171,900; Saad, S. Effects of a SnF2-containing toothpaste on oral malodour, Colgate-Palmolive, 2018, £110,262; Saad, S. Oral microflora in patients with Type 2 diabetes and their response to oral formulations targeting periodontal complications, Colgate-Palmolive and UWE, 2019 – 2023, £66,569. G10 Saad, S. Validation of the use of artificial nose (NeOse) for discriminating microbial infections and conditions producing VOCs in humans and animals Phase I, Cemag Care, Aryballe Technologies and Colgate-Palmolive, 2016 – 2018, £30,211; Saad, S. Effect of zinc-containing toothpaste on oral malodour measured by Neose and SIFT-MS, Cemag Care, Aryballe Technologies and Colgate-Palmolive, 2020 – 2021, £189,676; Saad, S. Detection of volatiles associated with diabetic foot and gum diseases in diabetics, Cemag Care, Aryballe Technologies and Colgate-Palmolive, 2018 – 2022, £40,000.

4. Details of the impact

Embedded image

Figure 1: Summary of the research and its impact. UWE’s Malodour Research environment (see Section 2) includes: 1. Clinical Trial capability; 2. VOC detection using gold standard SIFT-MS; 3. flat-bed in vitro biofilm model and 4. qualified organoleptic breath assessment. (i-v) Impacts resulted from the research (details are provided below).

(i) Development and launch of a novel oral care technology In collaboration with Philips Research Laboratories, Saad developed superior halitosis products ( R5, G8). A Senior Scientist at Phillips stated that Saad’s research showed ‘a direct relationship between bacterial numbers and strength of odour’, critical in determining ‘to what extent tongue bacteria count had to be reduced in order to achieve sustained clean breath’ ( S1). Philips invested in feasibility studies, prototype development and clinical studies with UWE, allowing Philips ‘ to further iterate the technology’ and to devise various technologies including ‘customised bristles under sonic motion to remove bacteria from deep within the tongue structure’ ( S1). The assistance from UWE meant that ‘ TongueCare+ was developed and launched in record 3 years from initial idea to market launch’ ( S1). ‘ TongueCare+ was initially launched in 2016 in Europe and USA before global rollout [and at the time] … first year sales were projected to exceed 25M Euros’. ‘ TongueCare+ is currently retailed by major global retailers such as Amazon, Walmart and Boots’ ( S1). Further impacts were ‘ the creation of a new sub-category of breath odour for Philips Oral Health Care’ and enabling ‘new marketing strategies and technology functions’ ( S1).

**(ii) Development of a reformulated oral care product with new evidence-based claims Colgate-Palmolive reformulated their best-selling toothpaste, Colgate Total®, which ‘ represents approximately $1bn of annual revenue for the company’ ( S2, S3). This included replacing the active ingredient triclosan (where regulatory scrutiny risked business and reputation) with Dual Zinc plus Arginine ( S3) as antimicrobial and odour-neutralising agents ( R6, G9). Saad’s research provided the ‘evidence-based claims for the product’ ( S2). Additionally, for such an established product, Saad’s research allowed Colgate-Palmolive to make new claims namely ‘ the Dual Zinc plus Arginine dentrifice in Colgate-Total® can provide short-term (twelve hours) and long-term (one month) improvements in breath quality from a single use’ ( R6, S2). UWE’s Malodour Research environment (figure 1) allowed Colgate-Palmolive ‘ to capture and analyse new dimensions in oral malodour’ such as previously uncharacterised volatile compounds. The reformulated toothpaste was ‘re-launched in January 2019’ ( S2, S3).

**(iii) Repurposing an existing device for the healthcare market resulting in time and cost savings ** Saad tested a prototype electronic nose NeOseTM Pro invented by the technology company Aryballe and funded by CEMAG Care. NeOseTM Pro, the bio-optic smell sensor, was targeted at detecting environmental fumes, such as smoke. Saad’s research showed that the core technology in NeOseTM Pro conformed to both the SIFT-MS and the organoleptic score providing ‘a sound underpinning validation of the NeOseTM Pro in the field of halitosis’ ( S4). ‘ Saad made recommendations to improve the early prototypes … to reliably test VOC compounds’ and ‘directed the development of key accessories’ ( S5). The core technology was given a new casing including a newly developed mouthpiece for collecting VOCs. Consequently, Aryballe filed a patent application in France with Saad as a named inventor in 2020 ( S6). The Chief Scientific Officer of CEMAG stated that Saad’s work demonstrated ‘the first published use for the technology in the field of healthcare’ that can be used ‘ to measure the full spectrum of compounds in halitosis’ ( S4). Saad’s work quickly resulted in proof-of-concept data and ‘ led to a saving of around one year in the pipeline of this technology’ ( S4). Subsequently, Saad and Varadi set up new collaborations between Colgate-Palmolive and CEMAG-Aryballe ( G9, G10) providing credibility and validation for the device ( S5) and ‘accelerating the route to market in this field’ with consequent cost savings ( S5).

(iv) Improving patient diagnosis, classification and treatmentSaad’s research ( R1, R5, R6, G1) underpinned UWE’s ‘Odour Judge Assessment’ continuous professional development (CPD) programme. Twelve participants (dentists, physicians, hygienists, microbiologists, maxillofacial surgeons) attended each of the six programmes (2004-2013) from the USA, Netherlands, France, Italy, Germany, Sweden, Norway, Iceland, Poland, Hungary and UK. A participant periodontologist and Associate Professor at the Dental Faculty of Strasbourg, is now ‘ able to differentiate [between] the different gases’ leading to discrimination ‘ between physical … and psychiatric conditions’ and ‘coming to a definitive diagnosis’ in a halitosis clinic providing a service for patients across France ( S7). Another participant, dentist and Associate Professor of Medical Technologies at the University of Cagliari, stated that he can now ‘ assess oral malodour prior to dental implantation’ to prevent implant failure ( S8). He now offers in his referral clinic a service for patients with ‘delusional halitosis’ with appropriate interventions ( S8). Additionally, he included a new topic on ‘ microflora of the tongue and oral malodour’ in the dental curriculum at his University ( S8). One dentist involved in Saad’s clinical trials, used Saad’s research to recommend interventions and oral care products to patients that were ‘ successful in alleviating malodour’ and ‘educating patients about tongue cleaning has made a huge difference’ in his practice and has been shared with six partner clinics in London ( S9). He also highlighted that the knowledge he gained from Saad’s research is ‘ improving the quality of life for our patients’ ( S9).

5. Sources to corroborate the impact

S1 Supporting impact data from a Senior Scientist at Philips Research Laboratory

S2 Supporting impact data from a Senior Scientist at Colgate-Palmolive

S3 https://investor.colgatepalmolive.com/static-files/8856158d-04ae-4770-a979-dbdf4db2559b; page 18 of the report

S4 Supporting impact data from the Chief Scientific Officer, CEMAG Care

S5 Supporting impact data from the Project Engineer, Aryballe

S6 Patent application documentation (TR: ICG090391 - dispositif de prélèvement document), reference FR2006978

S7 Supporting evidence from Associate Professor, Department of Periodontology, Dental Faculty, Strasbourg, France

S8 Supporting evidence from Associate Professor of Medical Technologies, University of Cagliari, Italy

S9 Supporting impact data from dentist, Open Dental Care, London

Showing impact case studies 1 to 4 of 4

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