Building Successful and Sustainable Film and Television Businesses: A Cross-National Perspective
- Submitting institution
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University of the West of England, Bristol
- Unit of assessment
- 34 - Communication, Cultural and Media Studies, Library and Information Management
- Output identifier
- 6914397
- Type
- B - Edited book
- DOI
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- Publisher
- Intellect
- ISBN
- 9781783208203
- Open access status
- -
- Month of publication
- October
- Year of publication
- 2017
- URL
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- Supplementary information
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- Request cross-referral to
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- Output has been delayed by COVID-19
- No
- COVID-19 affected output statement
- -
- Forensic science
- No
- Criminology
- No
- Interdisciplinary
- No
- Number of additional authors
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2
- Research group(s)
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- Proposed double-weighted
- No
- Reserve for an output with double weighting
- No
- Additional information
- Collection written by the project team encapsulating the Success in the Film and Television Industries (SiFTI) research project (2013-16) in which Spicer led the UK work package. The submitted work comprises Spicer’s contribution as co-editor of the book, co-writer of Chapter 1 (Introduction) and Chapter 15 (Conclusion) and sole author of Chapter 14.
Research Process
SiFTI was the first cross-comparative study to examine the factors enabling some companies to achieve commercial and critical success. It was undertaken by four HEIs: Lillehammer University College Norway (lead); Utrecht University; University of Southern Denmark and UWE Bristol, funded by the Norwegian Research Council. Each institution surveyed critically the current landscape of film and television production in their respective nations focusing complemented by detailed scrutiny of selected companies’ production cultures.
Research Insights
The Introduction, pp. 1-20, offers a theoretical and methodological approach to researching production cultures and the importance of analysing small-medium enterprises (SMEs) in contradistinction to the conventional focus on huge corporations. It argued that knowledge gained through a comparative study revealed both salient differences and significant similarities and identified the significant challenges all SMEs face through globalisation. The Conclusion, pp. 323-33 drew on the insights of the case studies to elucidate those similarities and reflect on the precarious nature of success in the screen industries.
Chapter 14, pp. 297-319, on Aardman Animations, offered insights into how the company managed a successful business that was also highly creative, examining its leadership, business strategies and response to technological developments (notably online platforms) and a rapidly changing industrial context in which the creation and exploitation of an international brand, rather than single programmes, has become imperative. The chapter delineates a ‘framework of variables’ that could be applied to analysing any screen production company.
- Author contribution statement
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- Non-English
- No
- English abstract
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