Historicising transmedia storytelling: early twentieth-century transmedia story worlds
- Submitting institution
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Bath Spa University
- Unit of assessment
- 34 - Communication, Cultural and Media Studies, Library and Information Management
- Output identifier
- 1801
- Type
- A - Authored book
- DOI
-
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- Publisher
- Routledge
- ISBN
- 9781138217690
- Open access status
- Out of scope for open access requirements
- Month of publication
- November
- Year of publication
- 2016
- URL
-
-
- Supplementary information
-
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- Request cross-referral to
- -
- Output has been delayed by COVID-19
- No
- COVID-19 affected output statement
- -
- Forensic science
- No
- Criminology
- No
- Interdisciplinary
- No
- Number of additional authors
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0
- Research group(s)
-
-
- Proposed double-weighted
- Yes
- Double-weighted statement
- Freeman’s monograph offers the first full-scale theorisation of the industrial history of transmedia storytelling. Based on five years of sustained research, the monograph provides a historicised intervention into understandings of how fictional stories flow across multiple media, making use of extensive archival research to trace how developments in advertising, licensing and governmental policy across the twentieth century enabled historical systems of transmedia storytelling to emerge. The book adopts cross-disciplinary frameworks from cultural and media studies, history, business studies and comics studies to characterise the different industrial models and strategies that have been employed over time to tell stories across media.
- Reserve for an output with double weighting
- No
- Additional information
- -
- Author contribution statement
- -
- Non-English
- No
- English abstract
- -
